The TV Festival is relocating from Edinburgh to Manchester next year after half a century.
Organisers said it was moving from the Scottish capital “amid increasing challenges around accessibility, affordability and sustainability” across the television industry.
The TV Foundation, which has run the event since 1976, praised Greater Manchester’s vision for the festival which “combined genuine creative ambition and future-facing energy”.
It said it would be able to “radically reduce” costs for delegates by moving the festival to Manchester. Edinburgh will host the event for the last time on 25-28 August.
The festival features independent debate within the television industry, with more than 60 keynote speakers, debates, and masterclasses.
It attracts some of the biggest names in the sector, with presenter Graham Norton, actor Michael Sheen and American comedian, writer and producer Tina Fey taking part in last year’s event.
The 2027 festival is set to take place in St John’s, Manchester’s newest creative district, with the dates yet to be confirmed.
The decision was taken by the festival’s board of directors after “an extensive consultation and competitive bidding process” was launched last year.