Ikea to open new Oxford Street store in major high street revival

Prices range from everyday essentials starting at just £0.75 for Ikea 365+ food storage items to the Micke desk at £45.

The market hall on the lowest floor will feature a curated selection of 3,500 affordable home furnishing accessories and small furniture available for immediate purchase.

Smaller furniture pieces can be taken home in the iconic blue Frakta bag.

For larger furniture items or any product from Ikea’s 10,000-strong range, customers can arrange delivery or collection from a network of pick-up points.

IKEA set to open new stores

IKEA

The 130-seater Swedish Deli on the first lower level offers visitors a chance to take a break whilst shopping.

Ikea’s beloved classics are on the menu, including their signature meatballs served with mashed potatoes, lingonberry jam and cream sauce for £4.95.

Customers can also grab the iconic hot dog for just £0.75.

The affordable dining options complement the retailer’s commitment to accessibility, ensuring visitors can enjoy the full Ikea experience in central London.

Peter Jelkeby, CEO and Chief Sustainability Officer at Ikea UK, said: “We have worked carefully to ensure we maintain the character of this historic building whilst creating a modern retail environment for customers to explore and be inspired.

“London is an iconic shopping destination, and we are thrilled to now have a home in its centre.

“Ikea Oxford Street’s location complements our network of stores in London and beyond and allows us to be closer to where our customers live, work and shop, while importantly being easily accessible by foot or public transport.”

The store’s layout begins with a uniquely London-inspired ground floor featuring expansive home inspiration and curated shops co-created with Londoners.

IKEA oxford street

reuters

One floor down, shoppers will discover inspirational roomsets and a specially designed home planning hub.

The Ikea Oxford Street store will be open daily from 10am until 8pm from its launch date.

The opening follows the closure of the Hus of Frakta pop-up concept store, which will shut its doors on March 23.

The IKEA Oxford Street store will be open daily from 10am until 8pm from its launch date

PA

Westminster City Council Leader, Cllr Adam Hug, welcomed the arrival, saying: “By taking on one of London’s most iconic retail spaces, Ikea is breathing new life into Oxford Circus.”

The council has supported local employment by helping residents apply for the 150 roles available at the new store.