Coleen Rooney has revealed the secret code she will use to communicate with her children whilst she is on I’m A Celebrity… Get Me Out of Here!
The WAG, 38, who is married to former footballer Wayne Rooney, 39, is mum to Kai, 13, Klay, ten, Kit, seven, and Cass, six.
The television personality who has reportedly been paid £1.5 million to star in this years series will touch her personalised necklace that has her sons’ names on it.
Coleen is thought to be taking her Cloudbox Gifts necklace which costs £180 and everytime she touches it, she wants the boys to know that she is thinking of them.
A source told The Sun: ‘The hardest thing for Coleen will be being away from her sons so she wants them to know they are on her mind.
‘It’s the first time she has left them for any period of time.’
Coleen Rooney has revealed the secret code she will use to communicate with her children whilst she is on I’m A Celebrity … Get Me Out of Here!
The WAG who is married for former footballer Wayne Rooney is mum to Kai, 13, Klay, ten, Kit, seven, and Cass, six
And whilst she and Wayne are used to spending time apart due to his football commitments managing down in Plymouth, 260-miles away from the family home in Chesire, Coleen rarely spends a day away from her four sons, however he eldest son is thought to be very excited about her entering the jungle.
The source added: ‘Coleen was nervous about the effect going into the jungle would have on the kids as she has never spent more than a night or two away from them.
‘But she is leaving them in good hands as her parents are moving in to look after them.
Coleen, who is famous for her love of designer fashion and once fronted a £3 million campaign for George at Asda, has won plaudits for her down-to-earth attitude and dedication to good causes.
She began her presenting career in May 2006 when she appeared alongside Sir Trevor McDonald in a programme about genetic disorder Rett Syndrome, a condition which causes severe disability and which affected her adopted younger sister Rosie, who died aged 14 in 2013.
After that, Coleen went on to present her own series, Coleen’s Real Women, which saw her labelled the nation’s favourite girl next door where she sought out ‘real women’, rather than models, to front high-profile advertising campaigns.
ITV bosses have long recognised her appeal, and are said to have been pursuing her for years to appear on I’m A Celebrity, but she has repeatedly turned down their offers to focus on her children.
But now her youngest son, Cass, is six, she finally feels ready to take on the ‘challenge’ – and to ‘do something for me’.
Coleen is thought to be taking her personalised Cloudbox Gifts necklace which costs £180 and everytime she touches it, she wants the boys to know that she will be thinking of them
This year’s campmates include Tulisa Contostavlos, Coleen Rooney, Barry McGuigan, Danny Jones, Melvin O’Doom, Oti Mabuse, Alan Halsall, Jane Moore, GK Barry and Dean McCullough
With Wayne being away often due to football commitments, Coleen rarely spends a day away from her four sons, however he eldest son is thought to be very excited about her entering the jungle
She told The Mail on Sunday: ‘It’s something that I will never ever do again in my lifetime, it’s a one-off adventure.
‘We are so caught up in busy lives and with devices, and I just feel like now’s the time I could go and do something for myself because I feel like I’m always a mum, a wife.
‘It’s the perfect show. You are taking yourself away from a world where you’re constantly doing things, to a world where it’s back to basics and you’ve got to fend just for yourself and look after yourself.’
Although she realises she’ll be out of her ‘comfort zone’ she also sees it as an opportunity for ordinary television viewers to ‘see me for me’.
She explained: ‘This show is going to be the most I’ve ever been exposed. Everyone has opinions of people in the public eye.’