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Home » Gareth Bale: Why former Wales and Real Madrid star wants to go from icon to investor
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Gareth Bale: Why former Wales and Real Madrid star wants to go from icon to investor

By britishbulletin.com23 June 20262 Mins Read
Gareth Bale: Why former Wales and Real Madrid star wants to go from icon to investor
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A future that, he says, has always intrigued him – perhaps not dissimilar to David Beckham.

Like Bale, the English icon was his nation’s footballing figurehead and could have had his pick of post playing jobs, before ending up a co-owner of MLS franchise Inter Miami as part of various business interests.

Was that route an influence?

“I think so, a lot of American athletes do that type of thing and I would read about it and listen to interviews about what they’ve done,” says Bale, whose old Real Madrid teammate Luka Modric has become a minority investor in Swansea City.

“A lot of players still go down the coaching route, management or even with younger players at academies.

“But you are seeing more players being a bit more business minded. Maybe because we’ve done so much on one side, this side becomes a new chapter, a new world.

“It always really interested me, but I didn’t really have the opportunity before being introduced to John.”

The John who could help Bale build it like Beckham is experienced US investor John Shulman, founder of private equity firm Juggernaut Capital.

The company is said to have $1bn in capital commitments and had already been investing in various sport businesses – from golf courses and volleyball to “thrill” sports – but sensed an opportunity, especially when it came to Europe and the UK.

Shulman says he wanted to bring on board “an elite, iconic athlete” to help launch a sports specific investment platform – Juggernaut Diversified Sports – ready to invest more than £500m.

And after an introduction – and, naturally, a round of golf – found one.

“There is only a small number of human beings on the planet who have done what Gareth has done,” Shulman says.

“We’re good investors, but what we lacked is the mindset, experience, drive and unique perch Gareth does.

“I mean, the guy has got it all. What he can do on the pitch, I’ve seen him do in the boardroom metaphorically. So I have nothing but excitement about [our plans], doing it at the right time and the right place and the right way.”

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