Roxy Jacenko is back in Sydney and back at work.
The PR maven, 44, stepped out in Sydney’s Double Bay on Saturday for an early Christmas lunch with her staff.
She was joined by members of her Ministry of Talent crew, who were treated to gifts from pricey luxury retailer Hermes.
Roxy looked stunning, showing off her recent 15 kilo weight loss in a black mini dress with lacing at the bodice.
The blonde added a little bling with her short necklace and added a pair of strappy heels with chain details.
For makeup, she chose a flawless look with a soft pink blush and natural looking lip gloss while wearing her blonde hair down around her shoulders.
Roxy Jacenko (pictured) is back in Sydney and back at work
The PR maven, 44, stepped out in Sydney’s Double Bay on Saturday for an early Christmas lunch with her staff
She was joined by members of her Ministry of Talent crew, who were treated to gifts from pricey luxury retailer Hermes
Staff also carried bags from beauty store Mecca while Roxy herself carried a paper bag from Tom Ford.
The PR queen, who relocated her family to Singapore in 2023, confirmed in September she had made a return to publicity and Sydney two years after stepping down as director of Sweaty Betty.
Recently she made it clear she was not born for ‘housewifery’ and finds it much ‘easier’ to run six businesses.
‘I’ve always worked—I know no different—so getting back into it was inevitable,’ she told Daily Mail Australia.
‘I tried to retire, but I was bored! I’m an entrepreneur—it’s in my blood so staying home and taking up tennis and long lunches was never going to last!
‘I travel back to Sydney twice a month. Being 7 hours away and only a 3 hour time difference it’s super easy for me and also so nice to spend time with my mother Doreen and friends, as well as be back in an office environment.’
Roxy went on to say that even when she did retire from being a PR rep, she was still running her digital agency The Ministry of Talent.
‘[I] look after some of the country’s best digital influencers, but by 2pm my day is done. My friends and I joke that I do in an a couple of hours what many would do in a day, so going back to PR means I’m back to being challenged and working 24/7,’ she added.
Roxy looked stunning, showing off her recent 15 kilo weight loss in a black mini dress with lacing at the bodice
The blonde added a little bling with her short necklace and added a pair of strappy heels with chain details
For makeup, she chose a flawless look with a soft pink blush and natural looking lip gloss while wearing her blonde hair down around her shoulders
The PR queen, who relocated her family to Singapore in 2023, confirmed in September she had made a return to publicity and Sydney two years after stepping down as director of Sweaty Betty
‘I get a rush doing it. It’s not for everyone but it works for me… it’s fulfilling! Suppose it’s like my hobby!’
She said she commends stay-at-home mothers because she did it for six months and ‘f**k me that would have to be the hardest job’.
‘There’s f**king nothing to do here (in Singapore), nothing. Housewifery is not for me. Like, let’s be real. I have shopped to the point where I can’t shop anymore,’ she added to The Sunday Telegraph.
‘Yes, Ministry of Talent ticks along and I work on that every day, but it’s not enough.
‘I’ve still got too much time in the day, and there’s only so many hours that Chanel, Louis Vuitton and Prada are open.’
Roxy made headlines back in September when she announced she was relaunching Sweaty Betty PR.
‘I am returning to Sweaty Betty PR and reopening the doors for selected clients,’ Roxy told Daily Mail Australia at the time.
‘Learning to be able to step back and enjoy life beyond just work has been rewarding BUT also awfully boring!’
‘I wasn’t cut out for the housewife life!’
Recently she made it clear she was not born for ‘housewifery’ and finds it much ‘easier’ to run six businesses
‘I’ve always worked—I know no different—so getting back into it was inevitable,’ she told Daily Mail Australia
‘I tried to retire, but I was bored! I’m an entrepreneur—it’s in my blood so staying home and taking up tennis and long lunches was never going to last!’ she added
‘I travel back to Sydney twice a month. Being 7 hours away and only a 3 hour time difference it’s super easy for me and also so nice to spend time with my mother Doreen and friends, as well as be back in an office environment’ Roxy explained
She later shared the news to her Instagram followers with a not-so-cryptic hint as to her next move.
The photo showed Roxy’s hand on the driving wheel of her car with her WhatsApp messages visible on her open laptop.
‘November 2022 I decided I quit PR. Must have been a mid life crisis… lol today I’m back and ohhhhh it’s like the old days…’ she captioned the post.
‘I have worked since I was 14-years-old,’ Roxy continued.
‘It’s all I know and to be frank, I’m good at it, so it’s time to get going again.
‘I’ll be based in Singapore with my family but do a week a month in Sydney at my Double Bay HQ. With a mere 2-hour time difference working out of Singapore when I am not in Sydney is very feasible.’
Roxy set off to Singapore with her family in 2023, resolute she was never going to return to Sydney.
‘I don’t have any plans to come back. I’m sorry to say,’ she told Daily Mail Australia earlier this year.
‘I love Australia. Don’t get me wrong. It’s so nice to look out at the ocean and have that opportunity. But I love being so close to all different places.’
‘Since being in Singapore, I’ve travelled to Thailand, to Vietnam and to India.
‘We’re so far away from everything in Australia. All of a sudden my life has become a lot more colourful. I can explore and do different stuff.’