Lady Louise Windsor’s strategic move is “intentional”, according to a PR expert, after the royal “wiped her personal information from the internet”.
The 20-year-old was raised out of the public eye by Prince Edward and Sophie, Duchess of Edinburgh, and continues to live a private life at the University of St Andrews.
Louise also does not have a social media presence, unlike her cousin Princess Eugenie, for example.
She formerly had a LinkedIn profile under the name Louise Mountbatten-Windsor, which has since been taken down.
Luana Ribeira, the founder of Dauntless PR, spoke exclusively to GB News, claiming Louise’s decision to be private online is “intentional”.
She said: “As a member of the Royal Family, Lady Louise knows that her every move on social media will be scrutinised and commented on.
“A simple sharing of a post or meme would have the potential to cause huge speculation on her personal views.
“A public account would invite exactly the kind of attention she seems to choose to avoid.”
Ribeira suggested that Louise could have a private social media account, similar to her cousin Zara Tindall, whose Instagram handle is @zp176.
She added: “I am sure as a 20-year-old university student, she has a private presence on social media.
“But the decision not to have a public-facing account will absolutely be intentional.”
Louise’s former LinkedIn profile was recently discovered by internet sleuths, after which it was discovered she was considering a career in the military.
She noted on her LinkedIn page that she was interested in pursuing a career in “the military, diplomacy or law”.
Louise is a member of St Andrews University Officers’ Training Corps, which provides military training for students.
Her LinkedIn profile has since been wiped from the internet after it was discovered by the media.
